Tag Archive: Fadeaway Girl

Fadeaway Girls

With a strong background in print advertising, it may have started as a device to save on ink. But, when the famous American artist C. Coles Phillips (1880-1927) gave the world his Fadeaway Girls, he created a legacy that has lasted far longer than many of the products his girls were promoting. The car manufacturers, the hosiery companies and the children's books are no longer household names but many in the art world would know exactly what a Fadeaway Girl is.

In case you aren't familiar with them, the concept is generally quite simple. His work would feature a beautiful woman, often alone, but sometimes with a male companion. Sections of her clothing were done in the same color as the background, creating a fadeaway effect. Coles was so clever in his construction of the garments and the overall look of the piece that our eyes automatically fill in the missing sections of the garment.

Not all of C. Coles Phillips drawings and paintings were of Fadeaway Girls. If you would like to see other examples of his work and learn a little about the artist, be sure to check out our Coles Phillips biography.

Fadeaway Girl 5

I think of all of the C. Coles Phillips (1880-1927) art that I have written about thus far, I think this is my favorite of his Fadeaway Girls. I love the candlestick lamps, the black background, her hair do, the…
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Fadeaway Girl 4

A Young Man’s Fancy was published in 1912 by the Famous American artist Clarence Coles Phillips (1880-1927). Phillips was a commercial artist who produced many magazine covers and advertising images. His work is recognizable for a number of reasons. His…
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Fadeaway Girl 3

C. Coles Phillips (1880-1927) was an American artist who worked primarily in advertising, creating numerous magazine covers and advertising images. He is thought to have invented the Fadeaway Girl technique in 1908. This drawing that appeared int the Gertrude Atherton…
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Coles Phillips Fadeaway Girl 1

In 1912, C. Coles Phillips (1880-1927) was at the pinnacle of his career. He had been named the sole cover artists for Good Housekeeping magazine and had been drawing fadeaway girls since 1908. This wonderful fadeaway girl was included with…
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Coles Phillips Fadeaway Girl 2

C. Coles Phillips (1880-1927) is most well-known for creating the Fadeaway Girl. This book illustration is a fine example of the Fadeaway Girl technique. Coles used this technique in book and magazine advertising images. In these drawings the focus is…
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C. Coles Phillips (1880-1927) is most well-known for his wonderful advertising images and the invention of Fadeaway Girls. Hezekiah is a wonderful example of his use of color to have a pretty young woman fade away into the background of…
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